Toyota is planning new SUVs, vehicles, and sedans by 2028, together with sudden EV additions and hybrid adjustments
- Toyota will unveil a number of new and up to date fashions in North America by 2028.
- Following the brand new RAV4, a totally electrical Highlander is reportedly in growth.
- It stays dedicated to sedans, with a brand new electrical model presently rumored.
Toyota’s North American lineup is present process a wave of change, with main updates touchdown throughout its hottest nameplates. The most effective-selling RAV4 enters a brand new era, and the Corolla Cross receives a mid-cycle refresh, however these headline strikes are solely a part of a broader technique. Over the following few years, Toyota is getting ready an slate of mannequin launches and facelifts throughout segments.
An Electrical Highlander Might Be on the Manner
Among the many most vital developments, the Highlander seems set to make the bounce to electrical energy. Toyota has already confirmed {that a} new range-extender model is coming to the Chinese language market, however in North America, the following Highlander is anticipated to reach as a battery electrical automobile.
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Based on Automotive Information, the next-generation Highlander might present its face earlier than the top of the yr and start arriving at dealerships in early 2026. It’s nonetheless unsure whether or not it should undertake an all-new platform or proceed utilizing the TNGA-Ok structure, which already helps electrical powertrains in fashions just like the Lexus ES.
Toyota’s option to skip a hybrid possibility for the following Highlander doubtless comes all the way down to shifting purchaser preferences. Up to now this yr, gross sales of the usual Highlander have collapsed, falling 50 p.c year-over-year to only 30,056 models. In the meantime, the bigger and extra spacious Grand Highlander has gained traction with U.S. consumers, with gross sales rising 19.7 p.c over the identical interval final yr to 65,419 models.
The Grand Highlander was launched in 2023 and is anticipated to obtain a facelift in 2027, conserving it recent towards the competitors whereas retaining a combustion engine underneath the hood.
Extra Electrical SUVs on the Horizon
Toyota additionally intends to broaden its electrical SUV lineup with a three-row mannequin roughly the scale of the Grand Highlander. First previewed by the bZ5X idea again in 2021, the EV has seen a number of delays as a consequence of altering market situations. Newest reviews point out manufacturing may start in 2028 at Toyota’s Georgetown, Kentucky plant.
Elsewhere within the SUV lineup, the RAV4 has simply entered a brand new era for the 2026 mannequin yr, following a powerful run by its predecessor, which ended 2024 because the best-selling automobile each globally and within the U.S.
The not too long ago launched Crown Signia remains to be early in its lifecycle, so a facelift doubtless received’t arrive earlier than 2028. That very same yr, mid-cycle updates are additionally anticipated for the extra off-road-oriented 4Runner and Land Cruiser, each of that are constructed on a truck-based ladder-frame platform
Sedans Nonetheless Have a Function to Play
The Japanese model stays dedicated to sedans, at the same time as most automakers cut back their choices on this house. The corporate’s loyalty to conventional bodystyles now seems to be like a strategic benefit, filling a niche left behind by departing rivals.
Even so, Automotive Information reviews that Toyota plans to stretch the time between updates or redesigns for its sedans, a transfer aimed toward conserving growth assets. Underneath this method, the Camry isn’t anticipated to see a facelift till 2028, whereas the hydrogen-powered Mirai is more likely to proceed in its present type in the intervening time.
As for the smaller Toyota Corolla sedan that has simply acquired a number of updates for the 2026 MY, a brand new era is on the horizon and will attain US showrooms someday inside the subsequent couple of years. In the meantime, the Crown fastback sedan is due for a refresh in 2026. Sadly, the trendy Crown Sedan, obtainable in Japan, nonetheless exhibits no signal of a North American launch.
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A completely electrical sedan may be a part of Toyota’s North American lineup in 2027, although particulars stay restricted. Even when it adopts some design parts from the model’s China-market EVs like the bZ7, a big sedan positioned as a extra inexpensive various to the Tesla Mannequin S, it’s unlikely to share a lot else with its Chinese language counterpart.
If launched, such a automobile would spherical out Toyota’s electrical choices, which presently middle on crossovers and SUVs. These embody the brand new C-HR+, the revised bZ fashions, and the bZ Woodland variants, all of which share the e-TNGA platform with their Subaru counterparts.
Vans, Minivans, and Efficiency Fashions
Toyota continues to prioritize its truck lineup for the US market. The complete-size Tundra, in manufacturing since 2021 and frivolously up to date for 2026, is anticipated to obtain a extra complete facelift subsequent yr. An analogous timeline is probably going for the Sequoia SUV, which shares its underpinnings.
The more-recent midsize Tacoma, which launched in 2023, is scheduled for a facelift in 2027. Extra intriguing, although, are the persistent rumors of a smaller compact pickup that might debut across the similar time. This long-discussed mannequin is anticipated to characteristic a unibody platform and a hybrid powertrain, positioning it as a direct challenger to the Ford Maverick.
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Followers of sporty fashions might be blissful to know that the GR Corolla sizzling hatch is getting an replace for the 2026 MY, together with extra aggressive aero, a revised chassis setup, and elevated torque.
Toyota has bold plans for its Gazoo Racing lineup, although it’s nonetheless unclear which future fashions will make it to the U.S. market. Lovers are hoping the rumored GR Celica might be amongst them, together with the following generations of the GR 86 and GR Supra.
Elsewhere within the lineup, the Prius is anticipated to obtain a facelift in 2026 whereas retaining its hybrid and plug-in hybrid setups. The Sienna minivan can be due for an overhaul in 2027. A spread-extended model has been confirmed for the Chinese language market, however whether or not the US model will comply with go well with stays to be seen.
