Amazon is likely one of the largest e-commerce corporations on this planet.
It evokes many younger entrepreneurs to promote with them or begin their very own e-commerce ventures. With expertise, beginning such a enterprise has turn into simpler.
Trendy e-commerce platforms mean you can handle product and buyer data in a single place, serving to you begin and handle a enterprise. Should you’re genuinely , this text provides the mandatory logic that can assist you kickstart.
Check out these stats associated to Amazon’s e-commerce retailer, after which take a name if you wish to enter this area.
Key Amazon statistics
These statistics talk about thrilling information factors on Amazon gross sales, sellers, and campaigns. You’ll get exact particulars on the acquisition traits and progress that sellers have been experiencing these days on the e-commerce platform.
- As of 2021, Amazon employed over 1.461 million folks worldwide, not together with seasonal or non permanent staff.
- Amazon earned $37.7 billion from promoting in 2022, a 20% enhance from 2021.
- In 2022, Amazon was probably the most trusted model by US shoppers. The corporate ships to over 100 nations and areas.
- 28% of Amazon purchases are accomplished in 3 minutes or much less.
- In 2023, US-based sellers bought over 4.5 billion objects, averaging 8,600 per minute.
- Amazon Model Registry blocked or eliminated 99% of counterfeit or abusive listings.
- Sponsored product campaigns by way of Amazon Adverts value 13%-79% much less per click on than options.
- Over 60% of Amazon gross sales come from impartial sellers, primarily small and medium-sized companies.
- Subscribe and Save merchandise with a ten%-15% low cost will increase gross sales conversion by as much as 1.8X.
- In 2023, model house owners’ gross sales grew by greater than 22% in comparison with the earlier 12 months.
Amazon gross sales and market share statistics
These statistics talk about Amazon’s market share in several areas. They discuss income, gross sales per minute, profitability, and different opponents available in the market. Check out these stats to take inspiration and set benchmarks for your self.
- In 2023, Amazon will maintain 37.6% of the US e-commerce market. Its stock consists of about 12 million objects.
- Amazon’s internet income grew from $513.98 billion in 2022 to $554.02 billion in 2023.
- Amazon gross sales are estimated at $4,722 per second, $283,000 per minute, and over $17 million per hour.
- In August 2013, Amazon misplaced almost $5 million in 40 minutes of downtime.
About 350,000 sellers
had over $100,000 in gross sales in 2021 in comparison with 225,000 in 2019.
Supply: Amazon
- Amazon will seize almost 40% of the U.S. e-commerce market in 2024. Walmart, Apple, eBay, Goal, and House Depot share the subsequent 18%.
- Regardless of excessive income, Amazon reported a internet lack of $2.7 billion in 2022, its first loss in over ten years.
Amazon Prime statistics
Amazon Prime statistics evaluate the buying habits of Prime customers with that of non-Prime customers. They offer current and future forecasts of the variety of Prime memberships and customers’ buying patterns.
- There are over 200 million Amazon Prime members worldwide. Prime members sometimes spend over $1,000 a 12 months, whereas non-Prime members spend between $100 and $500 a 12 months.
- Over 148 million People have Prime memberships.
- They make up over two-thirds of Amazon’s US viewers.
- Prime Day is the most important gross sales day, with $12 billion in 2023.
61%
of U.S. shoppers had entry to a Prime account in 2023, and 91% plan to resume it.
Supply: Pymnts
- In 2022, 76.6 million U.S. households had been anticipated to have Amazon Prime, a 15% enhance from 66.4 million households in 2019.
- Prime members purchased over 375 million objects, saving over $2.5 billion on offers.
Amazon vendor statistics
The stats talk about the current progress and profitability of Amazon sellers. They point out the methods sellers make use of and provides a quantitative reply to what works and what doesn’t.
- Almost 2 million small and medium-sized companies promote on Amazon.
- 86% of sellers use Achievement by Amazon (FBA) to extend gross sales.
- 80% of Amazon sellers additionally use different platforms to diversify their earnings.
- Round 3,700 new sellers joined Amazon each day in 2021. 26% of recent sellers had been from the US, and over 10% had been from India.
- 73% of Amazon sellers have a revenue margin of over 10%. 35% of sellers obtain over 20% revenue margin.
61%
of paid orders had been bought by third-party sellers within the first quarter of 2024.
Supply: Statista
- In 2022, 89% of sellers made a revenue, up from 85% in 2021. Regardless of inflation, 37% of sellers reported increased earnings in 2023.
- 63% of Amazon sellers obtain profitability inside a 12 months of beginning.
- 22% of Amazon’s small-to-medium-sized enterprise (SMB) sellers make over $10,000 month-to-month gross sales.
- 54% of FBA sellers use the personal label mannequin to create their very own merchandise and types.
- 35% of SMB sellers select the House & Kitchen class. The subsequent hottest classes are Magnificence and Private Care (26%) and Clothes, Sneakers, and Jewellery (20%).
- Achievement by Amazon (FBA) delivery prices 70% much less per unit than premium choices from main US carriers and 30% lower than their normal choices.
- Manufacturers with a Retailer noticed 31 occasions extra repeat purchases in 60 days.
- In 2022, Amazon and its companions lent $2.1 billion to sellers.
Amazon consumer statistics
Completely different customers leverage Amazon otherwise. Their shopping for patterns fluctuate, they usually have distinctive methods to seek for a product they’re searching for. Dive into these statistics to be taught extra about their utilization preferences.
- Millennials use Amazon twice as a lot as Child Boomers.
- Solely about 2% of Amazon Echo customers make purchases by way of Alexa.
- In 2021, over 2.14 billion folks worldwide purchased items and providers on-line.
- 51% of shoppers begin their product searches on Amazon.
- Over 90 million lively Amazon prospects are Amazon Prime members.
- Amazon is extra standard for searches than search engines like google (39%), Walmart (34%), YouTube (23%), and Fb (22%).
- Amazon will get over 2 billion web site visits month-to-month, with 2.2 billion visits in April 2023.
Promote at velocity
Like Amazon, e-commerce connects you to a broader buyer base, usually in places separated by nationwide and worldwide boundaries. It hurries up your gross sales course of whereas sustaining a pure circulate of operations.
Nevertheless, you could begin with the best e-commerce platform to verify your operations are successfully managed once you begin.
Take a look at the greatest free e-commerce platforms to begin with and take step one towards changing into an e-commerce entrepreneur.
