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Sunday, September 22, 2024

‘Southlake Playbook’ introduced partisan battles to America’s faculty boards


The next is customized from “They Got here for the Faculties: One City’s Struggle Over Race and Id, and the New Conflict for America’s Lecture rooms,” a e book by NBC Information senior reporter Mike Hixenbaugh set to be revealed by Mariner Books on Could 14.

Three years in the past, a conservative rebellion swept by means of the rich, North Texas metropolis of Southlake.

The affect of that native motion has since rippled effectively past the suburb’s borders — serving to deliver divisive political methods to nonpartisan faculty boards throughout the nation and quietly influencing what kids are taught about race, gender and sexuality. As these conflicts proceed to roil communities, the story of what occurred in Southlake — and the way it impressed conservative activists nationwide — reveals what’s at stake as voters think about competing visions for America’s faculties within the 2024 election.

Southlake’s combat started after a collection of racist incidents spurred native officers to roll out a plan to make the prosperous Carroll Impartial Faculty District extra inclusive. Then got here the backlash.

In 2020, mum or dad activists — outraged at what they depicted as anti-white and anti-American indoctrination — fashioned a political motion committee referred to as Southlake Households PAC, which promised to finish range applications and elevate “Judeo-Christian values” on the suburban Carroll faculty district. They raised a whole lot of 1000’s of {dollars} to help a slate of hard-line conservative candidates, launched assault advertisements accusing their opponents of being radical leftists and, in 2021, gained management of the Carroll faculty board.

The landslide victories caught the eye of conservatives nationally.

A book cover that has text on it with a dark background. The title of the book reads "They Came for the School".
(Picture courtesy of HarperCollins Publishers)

Afterward, The Federalist, a conservative on-line journal, in contrast Southlake’s political revolt to the early days of the tea get together motion in 2010, when anti-Obama blowback propelled a brand new technology of far-right Republicans into energy. “Solely this time,” the journal wrote, “the stakes are far greater, with situations ripe for a brand new takeover.”

The Wall Avenue Journal editorial board praised the end result in an op-ed titled “Southlake Says No to Woke Training,” writing, “Maybe mother and father in different components of the nation will take the lesson that they will resist indoctrination that tells college students they have to divide and outline themselves by race and gender moderately than concentrate on studying and achievement.”

Laura Ingraham opened her nightly Fox Information broadcast on Could 3, 2021, with massive information out of a small city in Texas. The clear message from Southlake, she advised viewers of the “Ingraham Angle,” was: “We’re profitable.”

Ingraham, like different Fox hosts, had spent months calling on her viewers to combat the rise of Black Lives Matter and significant race concept in American society. “Extra of you’re neatly heeding that decision, as a result of in Saturday’s election in Southlake, Texas, candidates against the far-left BLM curriculum gained the 2 open seats on the Carroll Impartial Faculty District board with practically 70% of the vote.”

It might have been the primary time {that a} Fox Information prime-time program led with the outcomes of a neighborhood faculty board election. Six months after former President Donald Trump’s 2020 election defeat, conservative pundits appeared hungry for one thing to have fun — some indication that the political winds have been shifting forward of the 2022 midterms. After years of promoting their viewers a darkish imaginative and prescient of America besieged by sinister forces from the left, the Southlake story appeared to current the bosses at Fox Information with a possibility to feed their viewers one thing markedly totally different: hope that their aspect would prevail.

Activist Chris Rufo, the person most accountable for turning vital race concept right into a conservative battle cry, was so excited by the end result in Southlake that he apparently didn’t truth examine his celebratory tweet: “In 2020, Joe Biden narrowly gained this district. At the moment, anti-woke candidates gained by 40 factors,” Rufo wrote, conflating Southlake’s 2020 presidential outcomes — which skewed closely for Trump — with these of the broader, extra average Tarrant County, whose voters had swung narrowly for Biden.

Nonetheless, Rufo’s level was quick changing into typical knowledge on the appropriate: Southlake, the argument went, held the reply for a way Republicans might regain the bottom they’d misplaced over time in fast-growing and quickly diversifying suburbs nationally. Republicans believed they may encourage voters by recasting nonpartisan faculty board elections as fights for the soul of America.

Days later, former Trump adviser Steve Bannon declared on his Conflict Room podcast: “The trail to avoid wasting the nation may be very easy — it’s going to undergo the college boards.” That summer time, the Heart for Renewing America, a number one suppose tank in a conservative consortium that’s now making ready for a second Trump administration, revealed a 33-page handbook for taking management of college boards, holding Southlake Households PAC up as a mannequin.

A person wearing glasses and a tan suit sits and looks directly at the camera to pose for a portrait.
Mike Hixenbaugh writer of They Got here for the Faculties. (Picture courtesy of Mike Hixenbaugh)

The sense that the technique was a winner for conservatives nationwide was additionally the headline message that spring when the leaders of Southlake Households PAC threw themselves a victory get together on the dwelling of Leigh Wambsganss, a longtime native conservative activist and one of many political motion committee’s co-founders.

The chairman of the Texas GOP, Allen West, had come to have fun their success — and subject a problem.

“This can be a greatest observe,” he stated. “This can be a lesson realized. You must put this in a white paper. You must make a video. You’ve acquired to just be sure you export this to each single main suburban space in america of America.”

West paused between these phrases for emphasis: Each. Single. Main. Suburban. Space. In america.

In August 2021, 17 months after the preliminary shutdowns to stop the unfold of Covid, a disturbing scene unfolded in a darkened car parking zone outdoors a college board assembly in Williamson County, Tennessee, a rich and predominantly white neighborhood within the suburbs south of Nashville.

Because the Delta variant of the coronavirus burned by means of the inhabitants that summer time, filling hospital beds throughout the nation, the college board in Williamson County had made the politically divisive choice to observe the recommendation of public well being consultants and reinstate the district’s obligatory masks coverage for the upcoming faculty yr.

After the vote, an indignant crowd swarmed masks proponents as they headed to their vehicles. “Take that masks off,” a lady shouted, entering into the face of one other resident. Later, two males adopted a mask-wearing official to his automotive, shouting, “We all know who you’re!”

“You possibly can go away freely,” one of many males yelled, “however we are going to discover you!” The opposite synthetic the menace extra express: “You’ll by no means be allowed in public once more!”

Video of the altercation went viral on social media, changing into the most recent in a line of chaotic faculty board conferences to make headlines that summer time, as conservative mother and father nationwide revolted towards pandemic security measures and classes on racism that they attacked underneath the appropriate’s ever-expanding definition of vital race concept.

Related scenes had performed out in Loudoun County, Virginia, the place mother and father against a district range plan shut down a gathering chanting, “Disgrace on you!” and in Rockwood, Missouri, the place a college superintendent felt compelled to rent non-public safety to face guard outdoors the houses of Black senior directors accountable for overseeing the district’s range and inclusion applications.

Faculty board conferences grew so risky that summer time and into early fall that the Nationwide Faculty Boards Affiliation wrote a letter to President Joe Biden requesting assist assuring the security of college staff and board members. Legal professional Common Merrick Garland adopted up by sending a memo to the FBI and federal prosecutors noting a “disturbing spike in harassment, intimidation, and threats of violence” towards faculty officers, and directing company leaders to give you methods to handle these considerations.

Conservative activists seized on the missive to unfold a conspiracy concept that the Justice Division deliberate to focus on mother and father against vital race concept and to prosecute indignant suburban mothers as “home terrorists.”

Many conservative mother and father embraced that title as a badge of honor that summer time as they rallied round new nationwide teams like No Left Flip in Training and Mothers for Liberty that had fashioned to take the combat to highschool boards.

Robin Steenman had launched a Mothers for Liberty chapter to oppose the masks mandate and classes on racism in Williamson County, the location of the ugly car parking zone showdown. An Air Pressure veteran and white mom of three, Steenman’s personal kids didn’t attend public faculty, however as a taxpayer within the Nashville suburb, she was decided to rid the district of any classes or curriculum that she believed targeted too closely on the historical past of racism in America.

People protest outside holding signs with American flags and a building in the background.
A member of Mothers for Liberty protests towards obligatory face masks for college students in Brevard County, Florida. Conservative mum or dad protests that began throughout the COVID-19 pandemic advanced from preventing masks to opposing how faculties taught race, gender, and sexuality. (Paul Hennessy / SOPA Photos through Getty Photos)

Though Steenman stated she admired Martin Luther King Jr.’s name to guage others based mostly solely on the “content material of their character,” she and her supporters needed the district to ban the kids’s e book “Martin Luther King Jr. and the March on Washington,” as a result of it contained historic photographs — together with depictions of white firefighters blasting Black folks with hoses — that may make white kids really feel dangerous about themselves.

“There’s a lot constructive that has occurred within the 60 years since,” Steenman advised a Reuters reporter, referring to a number of historic books she needed eliminated. “However it’s all as if it by no means occurred.”

The district refused to take away the books, arguing that they introduced necessary historic details in a transparent, age-appropriate format. Later, the college board agreed to minor changes in the way in which lecturers introduced a few of the materials, however that didn’t appease Steenman, who’d come to imagine that talking at board conferences and writing stern letters wouldn’t be sufficient to impact actual, lasting change.

If she and her supporters have been going to take management of their public faculties, they would wish to harness the anger on show at public conferences that summer time to win seats on the college board itself.

To do this, Steenman regarded to the instance set in a Texas city some 700 miles away.

In October 2021, 5 months after Southlake Households PAC’s landslide election victory, Steenman filed paperwork to kind a brand new political motion committee of her personal. She and her allies named it Williamson Households PAC and rapidly launched a web site, which featured a mission assertion taken practically phrase for phrase from SouthlakeFamilies.org.

“Williamson County is constructed upon the rock of Judeo-Christian values which can be the inspiration of our nation. We welcome all that share our considerations and conservative values.”

Steenman confirmed her inspiration in an interview with The Tennessee Star, a conservative on-line information website: “Williamson Households is a recipe that’s been accomplished earlier than. It was accomplished in Southlake, Texas,” she stated. “So I stated, ‘Wow, that actually works. That might actually work right here.’”

Like Southlake Households, Steenman’s political motion committee held a kick-off celebration. As a substitute of Allen West, theirs featured John Wealthy, a well-liked nation singer identified for supporting Republican politicians. And just like the Texas-based PAC that impressed it, Williamson Households rapidly raked in practically $200,000 and set its sights on recruiting candidates for the next yr’s faculty board elections.

As in Southlake, Steenman and others on the PAC privately interviewed potential candidates, trying to weed out those that have been insufficiently conservative. The Williamson County-based PAC additionally employed a heavy-hitter GOP consulting agency referred to as Axiom Methods — the identical agency advising Southlake Households. Axiom, identified for its work on Republican Sen. Ted Cruz’s presidential marketing campaign and Glenn Youngkin’s marketing campaign for governor that fall in Virginia, was now within the enterprise of bringing subtle, national-level political methods to native faculty board races.

Williamson Households PAC succeeded in turning the native election right into a high-stakes partisan battle that deeply divided the neighborhood. However it fell wanting its purpose of taking management of the college board within the spring of 2022, profitable simply two of six open seats.

The Southlake Playbook, it seems, wasn’t the common winner that Republican strategists had hoped for. Suburbs that favored President Joe Biden in 2020 have tended to reject anti-diversity faculty board candidates; these favoring Trump, as in Southlake, have tended to embrace them. And a few average conservatives — the folks Republican strategists had hoped to win again — have been turned off by right-wing assaults on public faculties.

Nonetheless, Steenman and her allies in Williamson County promised to proceed preventing.

And she or he wasn’t the one white suburbanite impressed by Southlake.

From 2021 to 2023, Ballotpedia, a nonpartisan political encyclopedia, recognized greater than 2,000 faculty board elections the place candidates took a stance on the battles over racism, LGBTQ inclusion or pandemic security measures.

Simply as in Williamson County, new Southlake Households-inspired political motion committees started sprouting up throughout the nation to push a few of these candidates to victory.

A gaggle looking for to dam range classes in Spalding County, Georgia, fashioned a PAC with a mission assertion together with the identical copied-and-pasted phrase, “unapologetically rooted in Judeo-Christian values,” and noting that the group would “welcome all that share our considerations and conservative values.”

McKinney First, a political motion committee fashioned to root out vital race concept in one other North Texas faculty system, included similar language on its web site. To cease the unfold of CRT within the west Houston suburbs, there was Spring Department Households PAC. North of Austin, politically related mother and father fashioned Lake Travis Households PAC.

Practically a dozen PACs fashioned that yr within the Dallas-Fort Price suburbs alone — so many {that a} liberal Fort Price newspaper coined the phrase “the Southlake Playbook” to explain the surge of conservative organizing round native nonpartisan faculty boards.

These clashes have had an actual affect, even in districts the place hard-line conservatives have didn’t win management. Fearing neighborhood backlash, two-thirds of lecturers nationally reported limiting instruction about political and social points, together with racism and LGBTQ matters, based on a current survey by the Rand Corp.

Wambsganss, the Southlake Households co-founder, would go on to duplicate her personal technique in a number of different Texas faculty districts whereas overseeing a PAC funded by a far-right Christian cellphone firm referred to as Patriot Cellular. She reported receiving greater than a thousand emails after the preliminary Southlake Households PAC election triumph, many from conservatives in search of recommendations on launching their very own hyper-local political motion committees.

Conservative activists within the prosperous majority-white suburbs west of St. Louis have been amongst these reaching out. Organizers there stated they consulted instantly with Southlake Households leaders earlier than creating Francis Howell Households PAC in 2021 with a mission of supporting faculty board candidates who would make sure that schoolchildren realized “respect for our nation’s founding rules.”

After they gained management of the college board, the Francis Howell Households-endorsed candidates as soon as once more adopted Southlake’s lead, voting to rescind an anti-racism decision adopted in 2020 that had referred to as for “racial therapeutic, particularly for our Black and brown college students and households.” In December 2023, PAC-endorsed board members voted to cancel a Black historical past course at district excessive faculties — a choice it later rolled again after vital nationwide media protection.

These victories have been just the start, Wamsgnass advised a conservative outlet final yr, as she and her supporters started to sit up for 2024 and past.

“Dad and mom in Southlake taught mother and father throughout the nation which you could be referred to as a racist and you may be referred to as a homophobe, understanding that none of that’s true, and you may hold standing,” Wambsganss stated.

“Folks throughout the nation are in search of management,” she added. “They’re in search of a blueprint.”

Excerpted from the e book THEY CAME FOR THE SCHOOLS by Mike Hixenbaugh. Copyright © 2024 by Mike Hixenbaugh. From Mariner Books, an imprint of HarperCollins Publishers. Reprinted by permission.

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